Brands like Twitter, Facebook and Slack have recently announced they'll be operating as "remote-first" companies going forward. Borderless recruitment has been a big tech trend for years: they choose the best talent for the job, with little regard for location.
The public conversation so far has centred on how pay scales will work for employees based in different places, but the more interesting question is how this changes the status quo around business structures and how work gets done.
Companies in the knowledge economy will have to be distributed by design — with no centralised HQ to be "remote" from — to compete. That goes for smaller businesses and freelance "companies of one" just as much as bigger players.
There are so many questions about the uncoupling of work and location. What does distributed work mean for our lifestyles and identities? How will we live differently in future?